Top 3 Best Amazon Seller Analytics and Reporting Software Platform In The World.

One of the major differences between successful Amazon sellers who go on to make 6-figures or even millions and the average Amazon seller is often the tools they use.

High performing sellers understand the importance of the right information and therefore leverage the best tools to help them separate their business from the pack.

The quality of the information you rely on by default will dictate the quality of the actions you take within your business.

Sellers who consistently make better-informed quality business decisions relative to their competitors will undoubtedly go on to be more successful.

In this article, we’ll cover 10 of the best Amazon seller analytics & Reporting tools for FBA sellers in 2021. Leverage these tools and use the best information and take your Amazon business to the next level.

Best Amazon Seller Analytics and Reporting Software Platform


Sellozo, Amazon seller analytics software, not only compiles your useful data but also helps you understands how you can use it to grow your business in a consistent, scalable manner. With Sellozo’s advanced Analytics and Reporting software for Amazon sellers, you can do both with confidence.

The user-friendly design of our Analytics and Reporting software allows you to take a in-depth study the data behind your business, identify trends, opportunities and find the key insights.


Some of the great features of “Sellozo’s Amazon seller analytics software” are given below.

  • Product performance analytics and reporting
  • Granular Analysis of Sales, Costs, Profit, and Profit Margin (down to the SKU-level)
  • Organic Sales Reporting
  • Weekly Trend Snapshot
  • Amazon Fee & Transaction Analysis: Sellozo’s Financial Reporting dashboard makes it easy for Sellers to view a complete stream of all Amazon transaction events in an easy, intuitive interface.
  • And more!


Here’s a look at some of the unique benefits of Sellozo’s Amazon seller analytics software

  • Detailed data: Instantly gain a clear understanding of your business’s performance down to the most granular level.
  • No guesswork: Always know why with compilable data sets that reveal trends, patterns, and valuable performance insights.
  • Confidential costs: Sellozzo keep your cost information private and never share your data with anyone, including Amazon.
  • Fees demystified: They track all fees you incur and provide detailed information about how they’re impacting your bottomline.

2-Helium 10

Sellers will be able to appreciate the fact that Helium 10 offers some features that are not always bundled together with product research tools.

For instance, Helium 10 provides a feature they call Cerebro. With this, users can look at different ASINs (Amazon Standard Identification Numbers) to see how certain keywords are performing.

Sellers who make use of Helium 10 will also be given access to a reimbursement finder and manager that can help them recoup money. You should also be able to keep a closer watch over your inventory by relying on Helium 10’s suite of tools.

3-Viral Launch

 Selling products on Amazon full-time will take up most of your day and that’s not even counting the work that actually has to go in to perfecting the products themselves. You need something that can lighten your workload and that could very well be Viral Launch. Viral launches product research discovery tool comes in as one of the top amazon product research for beginners. Its easy to use and you can dive into some research from day one to find many new product ideas.

Viral Launch is especially helpful if you are using Amazon’s PPC (Pay-Per-Click) platform to sell your goods. The site’s Kinetic tool enables you to set specific parameters to get the most out of your product ads. The tool also grants you access to valuable data that can be used for making educated decisions regarding those aforementioned advertisements.


When it comes to deciding on which Amazon Seller Analytics and Reporting Software Platform to use, its essentially down to individual preference. The best thing about the majority of these tools is that they offer trials, so you can test and see what works best for your Amazon Business.

If we could choose only 1 Amazon Seller Analytics and Reporting Software Platform as “The Best” it would be without down the new SELLOZO. This is what we use day to day in our own Amazon FBA business setups as do many of the high-level sellers we spoke to when researching this post.

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